- Building on the success of the inaugural edition of the "Tour de France Cycle City" label, part of its "Riding into the Future" campaign, the Tour de France is launching a second promotion to encourage towns and cities to accommodate cycling as an everyday mode of transport.
- All towns and cities that have hosted the Tour de France and the Tour de France Femmes avec ZWIFT at least once since the creation of these two events are eligible.
- Four levels of labelling have been defined, according to criteria listed by experts from the French Federation of Bicycle Users (FUB), which take into account the specificities of both large cities and rural towns.
- 14 October 2021: start of the application period
- 15 December 2021: statement of intent to submit an application
- 15 February 2022: deadline for receipt of applications by ASO
- March 2022: review of the applications
- 15 April 2022: deliberations on the applications
- 4 May 2022: announcement of the results
THE 80 TOWNS AND CITIES AWARDED THE LABEL IN 2021:
Four levels of labelling are symbolised by small yellow bicycles displayed on the signs that the municipalities set up at their town limits. The label criteria (set out in the application file for the second promotion, which can still be downloaded via the link below for your information) look at the cycling infrastructure development strategy, concrete actions to promote cycling (e.g. learning in school, awareness campaigns and recreational rides) and the support provided to clubs and various associations involved in cycling in their area.
Tour de France CSR Manager Karine Bozzacchi explains how the great disparity in resources between large cities such as Paris or Rotterdam and rural towns of a few hundred residents are taken into account when awarding the label, as is only natural: "While it can be hard for a small town to build a bike path, implementing 30 km/h zones in some neighbourhoods is more feasible and still shows a real commitment to supporting cycling as a means of transport."
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