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The sponsors
Eure-et-Loir, an institutional partner
Eure-et-Loir© P. Forget / www.sagaphoto.com
Situated half way between Paris and the châteaux of the Loire Valley, Eure-et-Loir is a department that is clearly focused on sport.
It has more than 100, 000 people who are members of 1, 200 clubs, 47 high level sportsmen and women, as well as 32 teams and 28 clubs which compete in national championships. The foremost sponsor of the sportsmen and women of Eure-et-Loire, the General Council encourages high level performers (through clubs, training facilities and technical medical expertise). It also takes part in the development of sport (providing financial grants for members, clubs and committees) and supports the communes to maintain and create their facilities as well to train their sports leaders.
Although the General Council is involved in sport on a daily basis, it also takes part in the organisation of major events and in particular several cycling races such as the Tour de France, naturally, on several occasions, but also the Tour d'Eure-et-Loir Espoirs, L'Hexagonal -the MTB Tour de France and of course, Paris-Tours. After the success encountered last year when the race started in Chartres and where a great many members of the public came to encourage and applaud the riders, it is with pleasure and pride that Eure-et-Loir will host the start of this wonderful event in conjunction with the town of La Loupe.
Tour(s)plus, a major sponsor of Paris-Tours
As well as creating sports facilities and supporting many clubs and organisations, the urban community is also a sponsor of Paris-Tours.
The association is almost natural here, where we think sport is vital for well-being and development. It was logical for the urban community of Tours to be associated with sport as here we believe that it is vital for people’s well-being and development. Therefore, the urban community backs many sports competitors in numerous disciplines, which it helps and for whom it builds new, modern facilities. The objective is to allow the urban area's 284,885 inhabitants to freely enjoy their favourite sports, support their teams at the highest level and take part in major events, of which the classic cycling race, Paris-Tours, is the jewel. Tour(s)plus is proud to be associated with this popular sport and international event since 2004.
Alden, an official sponsor
Alden is one of Europe’s leading mobile multi-media service providers and offers television, satellite broadcasting and Internet solutions that are adapted for each country.
Alden has created a buzz by launching its very own revolutionary concepts: I-Com, the magic remote control and AIO, the first all-in-one mobile TV solution. AIO and I-COM are aimed at making the life of mobile-home users easier and they have received international acclaim from the press. It is good to know that someone is thinking about how to make your life less complicated.
Alden, a specialist in renewable energy for 15 years, is an environmentally-friendly firm and provides "energy" solutions for mobile leisure activities. Alden is also active in the mobile-home internet sector, with reliable and economical solutions.
Alcatel One Touch, an official sponsor
Alcatel One Touch creates, develops and distributes a wide range of mobile phones and multimedia tablets. Alcatel One Touch meets nomadic consumer expectations by offering modern, simple, ergonomic products, equipped with very efficient technology at affordable prices. It provides mobile media solutions adapted to each use: Internet, email, social networks, photographs, music, Android applications, etc.
On the strength of its values of proximity, generosity and performance, Alcatel One Touch is committing itself to the world of cycling for several years alongside ASO, as an official sponsor of the Tour de France, the Vuelta and several other cycling races including Paris-Tours.
BIGMAT, AN OFFICIAL SPONSOR
© A.S.O. - P. Perreve
With more than 330 sales outlets in France, BigMat is the leading French brand of independent retailers of building materials. The BigMat brand has always been committed to sporting sponsorship which reflects its values and allows it to further develop its visibility and its reputation.
Cycling has always had a special place in the brand’s commitment to sport. A historic sponsor of the BigMat-Auber 93 professional team, BigMat is renewing its support to the team for at least three more years. This team perfectly corresponds to the essence of Bigmat in its daily functioning: implication, team spirit, dynamism and the passing on of knowledge.
With more than 200 days of competition during the 2011 season and some wonderful races, the BigMat members and their customers will have many occasions to support the efforts and the ambitions of the BigMat-Auber 93 team and will want to see them achieve great performances especially during Paris-Tours 2011.
AG2R La Mondiale, an official sponsor of Paris-Tours
Ag2r La Mondiale can boast more than 10 years of performance and solidarity in the heart of the peloton.
Through life and health insurance, savings and pensions, Ag2r La Mondiale offers employees, pensioners, professionals, company directors and their families a full range of products and services to cover their personal insurance needs throughout their life.
For Ag2r La Mondiale, a major health, life, and asset insurance player, performance and personal insurance go hand in hand with solidarity. At every stage of your life, you will never have better individual protection than when you can count on a group which boasts 8 million policy-holders. This unique approach to our profession is behind our long-term commitment to cycling: the individual success of a rider is always the result of teamwork with his team-mates.
Our involvement in Vincent Lavenu’s cycling team for almost 15 years and as an official sponsor of the Tour de France and other races organised by A.S.O. for almost 10 years, is the sign of our desire to promote and share our values of solidarity with all cycling enthusiasts.
The approach of Ag2r La Mondiale is the very opposite of every man for himself.
Škoda, the official car of Paris-Tours
Founded in 1895 by Laurin and Klement, Škoda is one of the oldest car manufacturers still producing vehicles.
Since it was acquired by Volkswagen AG in 1991, Skoda has refined and expanded its range. Now with more than ten models (Fabia, Roomster, Octavia, Yeti, Superb and Superb Combi), its worldwide sales in 2010 reached over 762, 000 units.
For the last 8 years, Škoda has been the official car of the Tour de France and all cycling races organised by ASO. This has enabled us to promote and display more than 300 Škoda vehicles at the same time, providing us with an opportunity to involve all of our distributors.
Festina, The official timekeeper
Festina has been renowned throughout the world for 100 years as being a maker of high quality watches and has been able to establish itself as a symbol of elegance and dynamism, while still respecting traditions and authenticity.
Sport has always been ingrained in the DNA of the company and the brand. Indeed, performance, courage and surpassing oneself are all values that the world of cycling shares with the Festina brand. In particular it has won many international competitions thanks to its team. Today the century-old brand still mains a close link with this discipline as the official timekeeper of the Tour de France, Paris-Tours and many other international competitions.
This is a significant long-term partnership that will allow the Festina brand, this year once again, to contribute to writing new pages of history full of joy, disappointment, in short, intense emotions which create the myth and the beauty of cycling.
With Festina, let us share the emotions of cycling.
Mavic, providing assistance during the race
Mavic, a French manufacturer of wheel systems, rims, pedals and computers for cycling, was founded in 1889 in Lyon.
Today, Mavic designs and produces a full range of technical and innovative equipment for cyclists: shoes, clothing and accessories. Discover all the details on www.mavic.com, and stay informed on our Facebook information and YouTube video pages.